Internet Marketing Experts

Big Leap Web is an online marketing company that specializes in search engine optimization, PPC management and social media. Having worked on hundreds of campaigns from small businesses to Fortune 500 companies, Big Leap Web consistently provides results for all types of clients. You can learn more about us or contact us here. You can also read our blog below to learn more about Internet marketing or read up on industry news.

From the monthly archives:

May 2009

Link Building Methods

by Bryan on May 12, 2009

After reading any basic information about search engine optimization (SEO), you’ll find out that building links to your website is one of the most important factors in ranking well. Google and other major search engines see links as a vote from one site to yours. If your website has thousands of links from other sites and a competitors website only has a handful of links, search engines can see that your website is more popular and will probably rank you higher than your competition. So lets get started building some links. But where are you supposed to get all these links? Here are a few places to start looking: [click to read more…]

Outsourcing SEO vs. Taking SEO In-House

by Bryan on May 12, 2009

hiring SEOWhen making the jump into search engine optimization (SEO) many businesses run into the decision whether to outsource their SEO work to a SEO firm or independent SEO specialist or hiring a full-time SEO specialist onto their team. As with any business decision, there are no easy answers here. The decision to hire a SEO specialist or outsource your SEO work really depends on your situation. As much as we wish outsourcing SEO work to SEO specialists was the only answer, there are instances where you may be better off hiring a full-time search engine optimization specialist. Here’s a breakdown of pro’s and con’s and what your best option is for different scenarios. [click to read more…]